Taxi, private hire, haulage, food takeaway/delivery, and logistics companies all have the challenge of managing many moving parts. Multiple vehicles and drivers transporting customers, food, or goods all to separate destinations make it difficult to know exactly what is going on at any one time. While there are many tools already in use to help, SMS messaging is one of the best.
Your company may use radios or mobile voice calls to communicate with your drivers. Either one of those methods requires the driver to respond whenever they are called. But talking on mobiles while driving is illegal and unsafe. By using text messages to communicate with your drivers, you can relax knowing they will get the message immediately, but can check it when it’s safe for them to do so.
SMS messages work on any mobile phone. That means your company won’t need to invest in specialised equipment for your drivers and staff. Many of our customers say they save money because when employees use their own mobiles, all they need to do is pay for the number of messages they send each month. The cost is relatively fixed which makes budgeting and planning easier.
Another great use of SMS is keeping customers informed. This could include:
- Updates on delivery, pickup, or arrival times
- Confirmation of bookings
- Promotions, sales, or other marketing offers
- Shipment notifications
The more you communicate with your customers about information relevant to them (orders, bookings, shipments, etc.) the more likely they are to return to use your services again. It will show them how much you care about your customers, and build their loyalty over time.