SMS Use Cases : How SMS Saves Money and Increases Profits

sms use casesThe massive increase in the use of SMS text messaging by business organisations is largely due to its flexibility and simplicity in meeting a very broad range of requirements in a wide array of applications. There is something in it for almost everyone!

We have Scout groups organising trips via SMS; health clubs sending special offers; windmills on wind farms texting diagnostic details to engineers; travel companies warning of delays and web servers notifying staff of technical faults. And that’s just off the top of my head!

Our Business SMS Guide is a comprehensive free document with hundreds of ideas on how SMS can help get more customers, keep more customers, reduce operational costs, improve quality of service and ultimately save you money and generate more profits.

So when we spot an interesting new use case or a new angle on existing use cases, we’ll post it here. And if you want to set us a challenge in coming up with a use case for you get in touch and we’ll figure it out.

SMS Plays a Key Role in This Massive Marketing Campaign

Posted by
/ / Leave a comment

What do oddly flavoured crisps and SMS messaging have in common?  The US version of Walkers brand crisps ran a massive marketing campaign to promote three flavours released for a limited time. Find out how it worked and why SMS played a key role in the process.

The Art of SMS Marketing for Bars, Pubs and Clubs

Posted by
/ / Leave a comment

SMS marketing can be a double-edged sword, which is why it’s crucial to ensure that each one of your campaigns is well thought out, immaculately spelt, financially accurate (i.e., the prices listed are correct), and, perhaps most importantly, the time and date is 100% accurate. Only once you have triple-checked each one of the components should you then consider sending out a batch.

How the Education Sector Can Benefit from SMS Messaging

Posted by
/ / Leave a comment

The education sector can greatly benefit from the use of SMS messaging, as it can be a good way to build strong relationships with students, parents and also other members of staff. These are some of the ways to make good use of SMS messaging in the education sector.

Creative SMS Crowdfunding Campaigns for Independent Film Productions

Posted by
/ / Leave a comment

No matter what the task is, any campaign can be boosted by SMS marketing. It’s great for businesses and charities but could be especially utilised for the creative industry. From the largest scale (mainstream TV shows, Hollywood blockbusters) to low budget independents, there is an SMS campaign to fit all needs and perform a vital profile-boosting function.

How to Use SMS for Patient Engagement and Better Healthcare

Posted by
/ / Leave a comment

There is something of a revolution occurring in the UK, and worldwide, where healthcare is concerned. Gone are the days of patients idly sitting and waiting for doctors to dole out advice. With 93% of the population holding a tool in their hands, anybody can use a mobile phone to access a wealth of information, just at our fingertips. SMS can maintain that feeling of instant information without causing the confusion, panic and misunderstanding so often associated with self-diagnosis.

What Political Parties Can Teach Us About Great SMS Campaigns

Posted by
/ / Leave a comment

SMS marketing has come to be a crucial element of most businesses’ marketing strategies, and there is plenty of received wisdom within the marketing world as to how to get the most out of your SMS messages. So it might seem like there is not a lot that the world of politics can teach the world of business about SMS. But then again, there probably is.

Reasons Why SMS Marketing is a Vital Tool for Charities and NPOs

Posted by
/ / Leave a comment

Most of us are familiar with SMS marketing in a commercial context. Many organisations use text messaging as a powerful means of creating brand awareness, enticing people to buy, and as a way of promoting special deals and new products. The charity sector can also benefit hugely from regular SMS campaigns.

5 Reasons to use SMS for Transactional Messaging

Posted by
/ / Leave a comment

People rely on their mobiles for everything these days. They check them up to 200 times a day! Any business that communicates with customers can take advantage of that by using SMS messaging for transactional information. Read on to see the top 5 reasons why.

SMS Marketing for Your Takeaway Food Business

Posted by
/ / Leave a comment

SMS marketing is one of the best and most versatile marketing methods you can use for your business. In the fast food and takeaway industry, using business text messaging is a great way to get right to your customers at the most important times. Hundreds of food delivery businesses are already using an SMS provider in the UK to target their key audience in a specific geographical area and, more importantly, increase sales in quiet periods.

How Campsites Can Use SMS Messaging to Get New Business

Posted by
/ / Leave a comment

The campervan and caravan industry grew 16% this past year. Campsite and holiday park owners can connect with the thousands of new travellers using SMS messaging. After all, 76% of travellers prefer to take their mobile on holiday rather than a friend.