Why SMS Messaging is the Future of Marketing…
Since the first ever mobile ad was sent out via text back in 2000, SMS marketing has become hugely popular. What’s more, it’s a successful technique that an increasing number of marketeers are taking advantage of. So why is it the future? Here are a few reasons…
5 Simple Steps to Improve Your SMS Marketing with A/B Testing
Do you ever wonder if your SMS marketing campaigns could be even more successful? Of course, you do! Find out how to put A/B testing to work in your campaigns by following our five simple steps and see your ROI increase
How A/B Testing Works in SMS Messaging
A/B testing in SMS messaging is something that sounds vague and possibly complicated. But with a little knowledge it’s something you can do for your organisation. We make it simple to understand and share some tools to make it easy to do.
Never Use SMS Marketing the Way This Company Did
You’d think a large, multinational company would have all the resources and planning it needed to run an SMS marketing campaign. But that isn’t always the case apparently. Find out the big mistake this one company made and how you can avoid doing the same thing in this blog.
Why Your SME Needs a Shared Shortcode
We’re all familiar with shortcodes without actually knowing what they are. Shortcodes are the 5 to 6 digit numbers that businesses use for sending and replying to their text messages. To keep costs low and to get into the mobile space as quickly as possible, your small business needs a shared shortcode, here’s why.