If there’s one thing most of us can agree on, it’s that our economic future is uncertain. The world economy reacted to the Brexit vote with unstable and falling stock markets. And no one knows exactly what the Leave vote means for the UK. But there are other uncertainties too.
According to Lord Davies (former trade minister) in an article in Financial Times, “You have got so many issues out there — the US election, immigration, terrorism, the China slowdown”. He continues, “When you add it all together it was already a very uncertain period, and the EU referendum is making it a little bit of a perfect storm”.
Another article, this one on Fast Company, listed various strategies companies could use to remain stable in a business world that is becoming more unpredictable. The article is several years old, and written for a more general purpose, but it applies to the current circumstances too. And as it turns out, SMS messaging fits right in with those strategies.