Multimedia Messaging Service, or MMS, is a standard way to send messages that include multimedia content to and from mobile phones. It extends the core SMS (Short Message Service) capability which only allowed exchange of text messages up to 160 characters in length.

The most popular use is to send photographs from camera-equipped handsets, although it is also popular as a method of delivering news and entertainment content including videos, pictures, text pages and ringtones.

MMS can be utilised effectively with the use of a Shortcode to deliver highly effective Mobile Marketing Campaigns to specifically targetted recipients.

For more information on Mobile Marketing or SMS in general call us on 0800 954 5305 or email helpdesk@fastsms.co.uk

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