Latest SMS News, Views, Tips and Advice from Fastsms

Is SMS Marketing Complicated?

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How hard is it to use SMS marketing? If you’ve been told it’s complicated, you heard wrong. Using SMS is simple, though there are a few things you should know. This blog shows you how simple it can be, and provides links to useful resources.

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SMS Marketing for Sports Teams

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An effective use of SMS campaigns is for support of sports teams and leagues. Using automated messages to communicate with supporters ensures that your teams have the chance to play to full stadiums throughout each and every game. This, in turn, motivates them, providing support.

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How a Text Marketer can Learn Valuable Lessons from Long-Form Copywriters

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In terms of storytelling, SMS text messaging is probably as far removed from long-form, direct-action copywriting as you could be. However, the SMS marketing writer can still learn a lot of lessons here with regard to overall approach, content and composition.

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3 Reasons Why Enterprises Shouldn’t Build Their Own SMS Gateways

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Enterprises are large companies. Sometimes that means they think they should be able to do everything themselves. But when it comes to SMS messaging, building an in-house gateway is more difficult than you might think. Read why finding a good SMS service provider is a better option.

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9 Factors That Prove SMS Marketing Really Works

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Marketing is all about finding the balance between gaining a personal relationship with a client and communicating in a professional manner. SMS marketing is all about experimenting with that balance and has now become a highly popular form of marketing. Here are 9 reasons why SMS marketing actually does work.

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