Growing a Business Around Your Family Life? Here’s Why Mumpreneurs Need SMS Marketing
Mums are natural entrepreneurs. And now they’re turning that entrepreneurial spirit towards running a business, using their organisational skills to turn a profit from franchises and hobbies, fundraisers and baking. Mumpreneurs are on the march and they need smart marketing strategies like SMS that fit around their busy lives.
Love Him or Hate Him, You Can Learn from Trump’s SMS Fundraising Campaigns (Part 1)
There’s a lot to learn from the contentious US election. Don’t worry, this isn’t about politics. It’s about learning from Trump’s SMS fundraising efforts in the context good SMS marketing. So, whether you hate him, love him, or don’t care it doesn’t matter. Read the blog how successful SMS fundraising campaigns can work.
Out-Of-The-Box Thinking in SMS Marketing
Do you know what your customer’s want? Would you ever offer something other than coupons, discounts, or other deals in your SMS marketing? At least one company is giving it a try, and differentiating themselves from the competition. Read the blog for details.
What Do Honey G, Football Manager and SMS Messaging Have in Common?
One of our newest team members is Jordan, who joined us earlier this year. We asked him to answer some questions so our customers could get to know him better. He manages a variety of sectors so take a few moments and find out how Jordan can help you with SMS messaging.
How the Travel Industry can use A2P Messaging
The travel industry has made some inroads into using SMS messaging, but hasn’t yet taken real advantage of the potential of A2P messaging. Find out how it can be used to save time and provide the high-quality service today’s mobile travellers expect.
What You Can Learn About SMS Marketing from These 7 Companies
The Information Commissioner’s Office (ICO) issued seven monetary penalties against companies this year. We’ve read through them all – so you don’t have to – and discovered two lessons every company should learn about SMS marketing if they want to be successful.
Best Practices for SMS Marketing
In many of our previous posts, we have discussed the whys and hows of SMS marketing, listing the benefits, and the impacts on lead generation. There’s no doubt that by employing a marketing strategy that uses business SMS as a medium that your processes will become more efficient and your leads will become more targeted, meaning a better ROI. Here we will look at the best practices for SMS marketing to ensure your campaigns are offering the best for you and your users.
Beware “Economy” SMS Services
New SMS providers are popping up all the time. Sometimes they make outrageous claims and offer inferior services called “economy” messaging. Read about one recent example, and why using economy routes will likely cost you more money in the long run.
Why Recruiters should be Embracing SMS Marketing
More and more recruiters and marketers are now realising the powerful impact SMS marketing can have. Fast, direct, discreet, and accessible to a candidate even when they might not be able to talk on the phone, they are still able to check their phone for text messages.